Whisky Review/Tasting: Brexit

Physical Whisky Characteristics

Origin: Austria, specifically from the Steiermark region, located in the southeast near Hungary, Slovenia, and Croatia.
Type: A unique blend of whisky, not adhering to traditional single malt categorization.
Distillation and Maturation: Matured in oak casks, with a varied aging process ranging from 4 to 13 years. However, the specific age statement is not provided on the label but mentioned in descriptions for retailers.
Color and Bottle Design: The whisky showcases a black banner flag of the European Community on its label, with one star depicted as a mourning flag and another star cut out to reveal the golden color of the whisky. The design symbolizes the impact of Brexit, with two matches setting fire to the European community.

Aroma: Resembles a bourbon with an eau de vie touch, indicating a fruity essence likely enhanced by the use of eau de vie alambics in the distillation process.
Taste: Described as bitter, very spicy, and sharp on the tongue despite its 43.3% ABV. The flavor profile is dominated by oak, suggesting a strong wood influence that may be considered excessive by some.
Balance: The whisky is noted for its lack of balance in the traditional British or Scotch manner, representing a diverse European flavor profile instead.

Name and Concept: The whisky is named "Brexit" as a clever marketing strategy, leveraging the political event to create a unique identity. The bottle design and concept reflect the divisive nature of Brexit, with visual elements symbolizing the separation from the European Union.
Production: Produced by Gullis, a company also known for producing eau de vie, vinegar, and other fine goods. Their expertise in eau de vie production is suggested to contribute to the whisky's unique aroma.

Geographical Origin: The whisky's origin from the Steiermark region of Austria, a place known for its natural beauty and tourist attractions such as hiking and skiing, adds a layer of geographical significance.
Political Commentary: The whisky serves as a form of political commentary on Brexit, making it a statement piece for those interested in European politics, whether they view Brexit positively or negatively.

"It's weird, it's different" - The whisky is acknowledged for its unique and unconventional flavor profile.
"Living from the label" - The success and appeal of the whisky are attributed significantly to its branding and the story it tells about Brexit.

Austrian whisky named "Brexit" from the Steiermark region.
Blend of diverse grains including maize, rye, malt, wheat, and spelt.
Matured in oak casks for 4 to 13 years, with a strong oak influence in flavor.
Bottle design features European Community flag with symbolic elements related to Brexit.
Flavor profile includes bourbon-like qualities with an eau de vie touch, described as bitter, spicy, and sharp.
Marketed cleverly around the theme of Brexit, appealing to those interested in European politics.
Produced by Gullis, known for eau de vie and other fine goods.

Political Enthusiasts: Individuals fascinated by European politics and the Brexit event might find this whisky a compelling addition to their collection, both for its symbolic value and unique story.
Whisky Collectors: Those who appreciate unconventional whiskies with a strong narrative or thematic branding may be drawn to the Brexit whisky.
Adventurous Palates: Drinkers looking for something out of the ordinary, distinct from traditional Scotch or bourbon profiles, might enjoy exploring the diverse and sharp flavor profile of this whisky.